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Showing posts from June 29, 2015

Learning the Nuances of New Age Marketing at Inception Day

Earlier this month I was invited by Inception Business Services (IBS) to cover an event on the Nuances of New Age Marketing at JW Marriott, Aerocity, Delhi.


The event was called Inception Day and had the following agenda:
1630 to 1730: Understanding of New Age Marketing – IBS Talk and E-book release, followed by Q&A. 1735 to 1815: Marketing in the retail space. What's new and what is working by Nissan Joseph - MD Crocs India, followed by Q&A. 1820 to 1900: B2B Marketing – Its changing face and how it is working by Venkatesh Valluri - Chairman Ingersoll Rand India, followed by Q&A. 1900 to 1915: Break 1920 to 2020: Keynote Speech by Nitish Kapoor - Regional Director (Asia) Reckitt Benckiser India. Marketing in the new age and understanding the Banega Swachh India initiative. How CSR is working and what to do with it, followed by Q&A.2020 to 2030: Vote of thanks 2030 onwards: Networking and dinner

So what is Inception Day, you may ask?
Excerpt from the invite:
"In…