The event was called Inception Day and had the following agenda:
1630 to 1730: Understanding of New Age Marketing – IBS Talk and E-book release, followed by Q&A. 1735 to 1815: Marketing in the retail space. What's new and what is working by Nissan Joseph - MD Crocs India, followed by Q&A. 1820 to 1900: B2B Marketing – Its changing face and how it is working by Venkatesh Valluri - Chairman Ingersoll Rand India, followed by Q&A. 1900 to 1915: Break 1920 to 2020: Keynote Speech by Nitish Kapoor - Regional Director (Asia) Reckitt Benckiser India. Marketing in the new age and understanding the Banega Swachh India initiative. How CSR is working and what to do with it, followed by Q&A.2020 to 2030: Vote of thanks 2030 onwards: Networking and dinner
So what is Inception Day, you may ask?
Excerpt from the invite: